Trade Now On Google

While Google Inc. (GOOG) has been published about orphan (copyright, out-of-print) books for a while, the company announced Google Editions play in mainstream business digital library. The story was originally published by The Wall Street Journal.The plan is to make books searchable by stating clearly the title in the search box, which would, among other links, also provides the link to version Google editions of the book. Users should be able to preview a section of the book if you prefer, before you press to make an immediate purchase.Therefore, Google Editions will be available from any connected device, including competitors from eBook readers Top Apple Inc. (AAPL - Analyst Report), Amazon.com (AMZN - Analyst Report), or Barnes \\ u0026amp; Noble Inc. (BKS - Snapshot Report) through Google apps.The Editions Editions Google's digital library exercise is likely to increase, the distribution of books becomes much easier. Even smaller bookstores could sell digital versions vi
a Google Editions. larger publishers also are receptive to the opportunity because the distribution will undoubtedly broader and more hassle-free.Google already has a large number of book publishing partnerships and depending on how revenue is divided, this number could increase hugely.Google Editions is a series of initiatives by the company to expand its product line. While some were confused at the large number of acquisitions the company has been varied, some have commented that they have decent investments.But we believe that Google takes aggressive measures to broaden the revenue base as online advertising search market becomes more competitive. In addition, the company is a leader in space, so that growth and acquisitions will face substantial regulatory scrutiny (as we saw when admob business). Google has been making small investments in alternative energy balance has recently spent $ 38,000,000 on a wind energy project. The company already uses solar energy for most
of its needs.Google has also launched its own mobile OS, Android, which is currently being used by Motorola (MOT - Analyst Report), HTC, and a series other companies some of their newer devices. Google's own smartphone, One Nexus added to this strategy.We currently have a neutral rating on Google shares, although we are more bullish about it. Actions are provided by 19.2% year to date, representing only 20.3X our earnings estimate for fiscal year 2010, such assessment is also encouraging.Google between trade business